Summary
Year:
2023
Industry:
Agricultural Equipment Manufacturing
Team involvement:
SEO Team
Services we provided:
A premium animal feeder brand based in Alberta, Canada, manufactures one of North America's most trusted controlled feeding systems. Despite its strong reputation in the market, the brand was struggling to achieve visibility and drive meaningful traffic to its website.
The Problem
The company faced several digital marketing challenges:
- Low search engine visibility
- Limited reach to new customers
- Poor sales growth despite having a quality product
They needed a comprehensive SEO solution to increase their organic presence, boost sales conversions, and gain a competitive edge online.
The Solution
Our SEO experts developed and executed a full-scale digital strategy tailored to the brand’s unique market and goals:
- In-depth Page Audits – Identified technical gaps and SEO bottlenecks across the site
- Keyword Research & Targeting – Focused on high-converting, industry-specific keywords
- On-page Optimization – Improved titles, meta descriptions, headers, and internal linking structure
- Reverse SEO Engineering – Analyzed competitor performance to uncover untapped opportunities
- Content Strategy & Refresh – Updated existing content and produced optimized pages tailored to user intent
- Conversion Rate Optimization (CRO) – Enhanced UI/UX and implemented conversion-friendly design and messaging
Results
The impact was transformational and data-driven:
- 1066% Increase in Sales Conversions
- 862% Increase in Traffic Value
- [Insert Actual %] Organic Traffic Growth
- 1.8 Seconds Page Loading Speed
The success of this project demonstrates how a targeted and data-backed SEO strategy can drive significant growth—even in niche, product-specific markets
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